A Trusted HRA - Sentiment Analysis

o maximise the impact of the HRA's new strategy. Target stakeholders for this work include both current and potential, not yet engaged, audiences. The supplier's research should inform the development of a series of stakeholder profiles / personas which the HRA can use to support future work.

This contract was awarded via a further competition under the RM6126 Research and Insights Dynamic Purchasing System. The supplier will design and implement a programme of stakeholder engagement and sentiment analysis t