- Type
- award, contract
- Procedure
- Award under framework
- Ref. number
- 045595-2026
- Estimated value
- 350,000,000 GBP
The procurement is for a new call-off contract to provide media planning and buying services for the Cabinet Office and the central Government Communications Service (GCS). These services fall specifically under Lot 1 (M…
edia Strategy, Planning, and Buying) of the replacement RM6364: Media and Creative Services framework. The services will enable the delivery of critical government communications and advertising campaigns. This includes supporting domestic cross-government campaigns, rapid crisis or unforeseen commu
nications, digital-first campaigns via the New Media Unit (NMU), and international programs led by the GREAT campaign and GCS International (GCSI). The contract will have an initial term of four (4) years, running until June 14, 2030, with