T26-080BUS Place Based Perception Research and Strategic Alignment Study Preliminary Market Engagement

lignment Study. The purpose of this PME is to engage with the market to: • Test the feasibility and scope of the proposed research commission • Seek insight into best practice methodologies for perception research and stakeholder alignment • Understand market capability, innovation and delivery appr

oaches • Inform the development of a robust specification and procurement strategy This commission will establish a baseline understanding of how Derry and Strabane City Region is perceived across key audiences and support the alignment of