Measure of the Garden Market Study

data/information will then be used as the basis for influencing decision making, surrounding the purchasing of plants and garden products in Ireland (ROI) – with a particular emphasis on increasing plant sales. The data will also inform Bord Bia communications around gardening and the size of the g

arden market. Research findings should facilitate better informed management and organisation of providers of plants/garden products and landscape services. The findings should direct businesses to establish the best product or service mix