EV2673C IUA RFT for the provision of a Digital Communications and Marketing Programme for MicroCreds

ment a fully integrated, fully managed, precisely targeted digital communications and marketing programme throughout 2024. The successful company will work with the IUA’s MicroCreds Communications Manager and Project stakeholders to plan and implement a digital marketing strategy, comprising multipl

e campaigns for specific audiences with the aims of; • Increasing overall awareness of micro-credentials, • Driving traffic to and engagement with MicroCreds.ie, • Building awareness of partner course provisions to our target audiences, • D