2025 Social Media Service Agency GNTO Beijing

Tender information

DE_BKMS

Frankfurt am Main, Germany

Type: tender
Procedure: Negotiated award with public participation competition
Ref. number: cb93eeb4-9746-484e-af68-7d7b31dfad91
CPV: 79340000

Social media plays a key role in the GNTB's strategy to raise awareness of environmentally friendly and climate-friendly travel. The use of social media makes it possible to reach Cosmopolitan Avatgarde, Modern Establish…

ed and Modern Performing target groups and increase interactions and reach. The combination with partner content can amplify the content and build a direct connection to their target audience. By monitoring user comments and feedback, we can quickly learn how Destination Germany and Partners are per

ceived. GNTB with core social media Weibo, WeChat and also the young but booming channel Little Red Book, and key short video platform Douyin with leading OTA platforms Ctrip, Qyer and Mafengwo reach almost 1.9 million followers. With this

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