Organisation of a Marketing Programme for German Wine in Great Britain

Tender information

DE_BKMS

Bodenheim, Germany

Type: services (award)
Procedure: Negotiated with prior publication of a call for competition / competitive with negotiation
Ref. number: 520b8025-1f77-4f3c-8e81-b2925d6c6c25
Estimated value: 780,000 EUR
CPV: 79340000

The international activities of the DWI to promote the sale of quality wines from the 13 German wine-growing regions are focused on the most important consumer markets in Europe and overseas, including Great Britain. In …

order to gain a market presence of German wines in Great Britain for the years 2025-2030, the strategy includes raising the interest of consumers for German wines and increasing or consolidating sales of German wine products in this country. To establish this market presence a Service Provider shall

exercise consistent marketing and public relations work through multi-channel activities and provide information on German wines, German wine and sparkling wine producers and related topics relevant to the market.

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