R708--Digital and TV Advertising Questions and Answers 36C25026Q0487 Dayton VAMC

ing the same deadline 12:00pm EST. Please ensure all parts of the RFQ are completed as directed. Thank you. Question 1: Should we submit one total firm-fixed price only, or a detailed cost breakdown by media channel, production, creative, reporting, and management?� Answer: Detailed breakdown would

be best Question 2: Are TV, radio, streaming/OTT, desktop, mobile and social all mandatory channels, or may the media plan allocate budget based on projected performance?� Answer: All requested Question 3: Can you provide more detail about